Twitter Introduces New Photo Features
Read More: https://blog.twitter.com/2014/photos-just-got-more-social
Twitter has announced two new features for mobile: photo tagging and multi-photo tweets. Photo tagging will allow users to tag up to 10 people in one photo without impacting the character count in a tweet. Users tagged in a photo will receive a notification, and tagging settings can be adjusted. Users can choose to allow anyone to tag them in photos, allow only people they follow to tag them in photos, or to not allow anyone to tag them. The second feature will give users the ability to share up to four photos in a single tweet, creating an automatic collage. To view the photos individually, users tap on the preview to open a full image and can scroll through the remainder. Tagging is currently rolling out to all mobile Twitter apps, and multi-photo tweets will roll out a bit more slowly - first to iOS, then Android and twitter.com.
MORPHEUS POV - Rachel Levi: Twitter’s latest updates aim to encourage more users to share photos on the platform by enhancing the experience and removing past roadblocks, such as character limit with photo tagging. Brands should begin to take advantage of these new features, tagging influencers and participants in images shared to Twitter just as they would on Instagram. As the feature launches, brands should also take advantage of the ability to control who tags them in a photo by updating tagging settings as desired (the automatic setting will be to allow anyone to tag a user in a photo). Once multi-photo tweets roll out to all users, brands will be able to begin testing these posts to tell an expanded story on the platform.