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8 April 14
Twitter’s New Profile
Twitter announces roll out of new web profile layouts including a larger profile image and header photo, relocated profile image and bio, and the ability to sort tweets by tweets with media, tweets, replies, and more. The profiles will also enlarge posts in the feed that are seeing the highest engagement and give users the ability to pin a selected tweet to the top of their feed for followers to see first when visiting the profile.

Twitter’s New Profile

Twitter announces roll out of new web profile layouts including a larger profile image and header photo, relocated profile image and bio, and the ability to sort tweets by tweets with media, tweets, replies, and more. The profiles will also enlarge posts in the feed that are seeing the highest engagement and give users the ability to pin a selected tweet to the top of their feed for followers to see first when visiting the profile.

7 April 14
Introducing Matt Ross (aka Rosseltzer)!
You’re forever our brother in tickle water.
Love,
The Social Team

Introducing Matt Ross (aka Rosseltzer)!

You’re forever our brother in tickle water.

Love,

The Social Team

1 April 14
Over the past few years, Google has taken a hard stance against sites with histories of manipulating search engine rankings through spamming. If a previously penalized website attempts to get back on Google’s good side, then chances are it will be much harder to do so than the average site. According to Google’s Matt Cutts, longtime spamming sites will find it more difficult to get back into Google’s search results. Replying to a Twitter-related question on trying to clear a penalized site, Cutts noted that it would be “possible” but “quite difficult” to undo the spam on some websites.
- Dan Hagey, Associate SEO Strategist

Over the past few years, Google has taken a hard stance against sites with histories of manipulating search engine rankings through spamming. If a previously penalized website attempts to get back on Google’s good side, then chances are it will be much harder to do so than the average site. According to Google’s Matt Cutts, longtime spamming sites will find it more difficult to get back into Google’s search results. Replying to a Twitter-related question on trying to clear a penalized site, Cutts noted that it would be “possible” but “quite difficult” to undo the spam on some websites.

- Dan Hagey, Associate SEO Strategist

Posted: 1:02 PM
wired:

Google loves to unveil a good gag product on April Fool’s Day. Remember 8-bit maps? YouTube DVDs?
But despite arriving on April 1, 2004, its webmail service was no joke. Google’s simple, browser-based inbox helped seed several ideas that have become so commonplace over the intervening decade, they practically define modern computing as we know it.
So happy 10-year anniversary, Gmail. Here’s hoping in the next 10 you’ll let us show inline GIFs in our email.

wired:

Google loves to unveil a good gag product on April Fool’s Day. Remember 8-bit maps? YouTube DVDs?

But despite arriving on April 1, 2004, its webmail service was no joke. Google’s simple, browser-based inbox helped seed several ideas that have become so commonplace over the intervening decade, they practically define modern computing as we know it.

So happy 10-year anniversary, Gmail. Here’s hoping in the next 10 you’ll let us show inline GIFs in our email.

Reblogged: wired

29 March 14
LinkedIn Launches Insights Tool to Help Brands Become Better Publishers
Read More: http://adage.com/article/digital/linkedin-launches-tools-bid-content-marketing-dollars/292336/
LinkedIn announced the upcoming launch of a content-marketing scoring tool to let advertisers evaluate the engagement rate on organic and sponsored posts. To improve engagement and increase the post scores, advertisers can promote posts as sponsored updates to increase reach. Alternately, advertisers can increase engagement by launching ad campaigns to acquire followers for their company pages. LinkedIn also recommends increasing the frequency at which advertisers create relevant, high-quality posts to increase user engagement. The tool is currently only available to advertisers with a LinkedIn sales rep, but is available for use free-of-charge.
MORPHEUS POV - Kate Godlewska: Since Facebook announced the upcoming launch of job title targeting on its network, it seems LinkedIn’s response is to differentiate its offering and maintain its position as the leading professional network. Facebook is notorious for not releasing performance benchmarks to advertisers, but by offering a content-marketing scoring tool with industry-level benchmarks, LinkedIn offers a superior level of service and transparency. Ultimately, the advertiser benefits from this competition, gaining greater targeting abilities and benchmarking insights.

LinkedIn Launches Insights Tool to Help Brands Become Better Publishers

Read More: http://adage.com/article/digital/linkedin-launches-tools-bid-content-marketing-dollars/292336/

LinkedIn announced the upcoming launch of a content-marketing scoring tool to let advertisers evaluate the engagement rate on organic and sponsored posts. To improve engagement and increase the post scores, advertisers can promote posts as sponsored updates to increase reach. Alternately, advertisers can increase engagement by launching ad campaigns to acquire followers for their company pages. LinkedIn also recommends increasing the frequency at which advertisers create relevant, high-quality posts to increase user engagement. The tool is currently only available to advertisers with a LinkedIn sales rep, but is available for use free-of-charge.

MORPHEUS POV - Kate Godlewska: Since Facebook announced the upcoming launch of job title targeting on its network, it seems LinkedIn’s response is to differentiate its offering and maintain its position as the leading professional network. Facebook is notorious for not releasing performance benchmarks to advertisers, but by offering a content-marketing scoring tool with industry-level benchmarks, LinkedIn offers a superior level of service and transparency. Ultimately, the advertiser benefits from this competition, gaining greater targeting abilities and benchmarking insights.

28 March 14
Twitter Introduces New Photo Features

Read More: https://blog.twitter.com/2014/photos-just-got-more-social
Twitter has announced two new features for mobile: photo tagging and multi-photo tweets. Photo tagging will allow users to tag up to 10 people in one photo without impacting the character count in a tweet. Users tagged in a photo will receive a notification, and tagging settings can be adjusted. Users can choose to allow anyone to tag them in photos, allow only people they follow to tag them in photos, or to not allow anyone to tag them. The second feature will give users the ability to share up to four photos in a single tweet, creating an automatic collage. To view the photos individually, users tap on the preview to open a full image and can scroll through the remainder. Tagging is currently rolling out to all mobile Twitter apps, and multi-photo tweets will roll out a bit more slowly - first to iOS, then Android and twitter.com. 


MORPHEUS POV - Rachel Levi: Twitter’s latest updates aim to encourage more users to share photos on the platform by enhancing the experience and removing past roadblocks, such as character limit with photo tagging. Brands should begin to take advantage of these new features, tagging influencers and participants in images shared to Twitter just as they would on Instagram. As the feature launches, brands should also take advantage of the ability to control who tags them in a photo by updating tagging settings as desired (the automatic setting will be to allow anyone to tag a user in a photo). Once multi-photo tweets roll out to all users, brands will be able to begin testing these posts to tell an expanded story on the platform. 

Twitter Introduces New Photo Features

Read Morehttps://blog.twitter.com/2014/photos-just-got-more-social

Twitter has announced two new features for mobile: photo tagging and multi-photo tweets. Photo tagging will allow users to tag up to 10 people in one photo without impacting the character count in a tweet. Users tagged in a photo will receive a notification, and tagging settings can be adjusted. Users can choose to allow anyone to tag them in photos, allow only people they follow to tag them in photos, or to not allow anyone to tag them. The second feature will give users the ability to share up to four photos in a single tweet, creating an automatic collage. To view the photos individually, users tap on the preview to open a full image and can scroll through the remainder. Tagging is currently rolling out to all mobile Twitter apps, and multi-photo tweets will roll out a bit more slowly - first to iOS, then Android and twitter.com

MORPHEUS POV - Rachel Levi: Twitter’s latest updates aim to encourage more users to share photos on the platform by enhancing the experience and removing past roadblocks, such as character limit with photo tagging. Brands should begin to take advantage of these new features, tagging influencers and participants in images shared to Twitter just as they would on Instagram. As the feature launches, brands should also take advantage of the ability to control who tags them in a photo by updating tagging settings as desired (the automatic setting will be to allow anyone to tag a user in a photo). Once multi-photo tweets roll out to all users, brands will be able to begin testing these posts to tell an expanded story on the platform. 

27 March 14
The one and only. Happy #TBT.

The one and only. Happy #TBT.

Tags: tbt aol
26 March 14

Thanks to stock video provider Dissolve, the world’s most generic brand video has come to life. Inspired by Kendra Eash’s article for McSweeney’s.

Read more on AdWeek.

23 March 14
Wearable tech meets baby. Sproutling.

Wearable tech meets baby. Sproutling.

Posted: 12:00 PM
Tags: SXSW
22 March 14
Posted: 12:00 PM
Tags: Internet
21 March 14
Posted: 12:00 PM
20 March 14
Themed by Hunson. Originally by Josh